Video
An interview with one of my all time heroes, Mayor Mike Bloomberg, and what his game plan for the future of the NYC tech community.
Hyperlocal Marketing
I was in Ann Arbor the other day and something very interesting caught my eye at the local Mejers (The Midwestern Walmart for those of you who don’t know). It was a Maker’s Mark bottle… but unlike one I’ve ever seen before. Instead of having the signature red wax seal, it had a blue and yellow one. Then it hit me. The bottle took on the team colors of the University of Michigan Wolverines.
It’s little things like that help a consumer pledge their allegiance to a brand.
GoGo
I’m writing this from 30,000 feet above sea level as I am flying home from a weekend’s gig. Technology truly is amazing.
Here’s To Steve
Mr. Jobs, I would not be the curious, passionate, or motivated person I am today if it was not for you.
Thank you.
